1.26.2009

Paralysis by Choices

Someone I'm following on Twitter, @perrybelcher, posted a link today to this 19+ minute speech: Barry Schwartz: The paradox of choice I really liked this fellow, and his almost-twenty minute presentation on how today's vast array of choices can be paralyzing and even overload our system.

To maximize benefit > you maximize freedom > you maximize choice. With freedom and choice, each of us can act on our own = no one needs to decide for you. However, consuming questions related to these choices occupy our attention constantly, and as a side effect paralyze us from other, more immediate commitments and decisions. We are constantly faced with decisions these days.

And the secret to happiness is: low expectations